777ya Privacy Policy

1 Introduction & Scope

777ya ("we", "us", "our") operates the online gambling platform accessible at 777ya.app, serving players primarily in Bangladesh. This Privacy Policy describes in full detail how 777ya collects, stores, processes, uses, and protects the personal information of all registered players and visitors to the platform.

This policy applies to all personal data collected through: the 777ya website (777ya.app), the account registration and login process, deposits and withdrawals made via bKash, Nagad, Rocket, Upay, and connected Bangladeshi banks, gameplay activity across all 777ya games and betting markets, communications between you and our support team, and any promotional campaigns, bonuses, or tournaments you participate in.

This Privacy Policy should be read alongside the 777ya Terms & Conditions and the Responsible Gaming policy, both of which form part of the overall legal framework governing your use of the 777ya platform. Where this Privacy Policy uses the term "personal data", it means any information that identifies or can be used to identify you as an individual.

If you have any questions about how 777ya handles your personal data, you may contact our data support team at any time by writing to [email protected]. We are committed to responding to all data-related queries within 5 business days (Bangladesh Standard Time, UTC+6).

2 Data We Collect

777ya collects personal data through a variety of means in order to provide a safe, compliant, and personalised gambling experience for Bangladeshi players. The categories of personal data we collect are set out below.

Data you provide directly to us:

• Registration data: Full legal name, date of birth, residential address in Bangladesh (city, district, postal code), mobile phone number, and email address provided when you create your 777ya account.
• Identity verification (KYC) data: Government-issued photo identification (National ID card, passport, or driving licence), proof of residential address, and proof of payment method ownership — collected when our compliance team initiates a KYC review.
• Payment data: Your registered bKash number, Nagad number, Rocket number, Upay number, or bank account details (account name, bank name, branch name) used for deposits and withdrawals. We do not store full card numbers for card-based transactions — these are handled by our payment processor.
• Support communications: The content of any messages, emails, or live chat conversations you initiate with the 777ya support team, including the subject matter, timestamps, and any attachments provided.
• Promotional data: Information you provide when participating in promotions, tournaments, referral programmes, or surveys, including your preferences and responses.

Data we collect automatically:

• Technical data: Your IP address, browser type and version, operating system, device type (desktop, mobile, tablet), screen resolution, and the referring URL from which you accessed 777ya.
• Usage data: Pages visited on 777ya.app, time and date of visits, session duration, clickstream data, game sessions played, bets placed, and in-game actions.
• Transaction data: A complete log of all deposits, withdrawals, bonus credits, and wagers made on your 777ya account, including amounts in BDT, timestamps, and transaction reference numbers.
• Cookie data: Data collected through cookies, web beacons, and similar tracking technologies as described in Section 4 of this policy.

3 How We Use Your Data

777ya uses the personal data we collect for the following specific and legitimate purposes. We do not use your personal data for any purpose beyond those listed here without first obtaining your explicit consent or being required to do so by applicable law.

• Account management: To create, maintain, and administer your 777ya account, verify your identity, process your deposits and withdrawals in BDT, and ensure the security of your account at all times.
• Service delivery: To provide you with access to the full range of 777ya games, cricket betting markets (BPL, IPL, T20 World Cup, Bangladesh Tigers), slots, live casino, and any other products offered on the platform.
• KYC and compliance: To fulfil our obligations under applicable anti-money laundering (AML) and Know Your Customer (KYC) requirements, including age verification to ensure all players are 18 years of age or older.
• Fraud prevention and security: To detect, investigate, and prevent fraudulent activity, bonus abuse, duplicate accounts, unauthorised account access, money laundering, and any other conduct that violates our Terms & Conditions.
• Customer support: To respond to your enquiries, resolve disputes, process complaints, and provide technical assistance through our 24/7 English-language support team.
• Personalisation: To personalise your experience on 777ya, including tailoring game recommendations, promotions, and bonus offers to your activity history and stated preferences, where you have opted in to receive such communications.
• Marketing communications: To send you promotional offers, bonus notifications, tournament announcements, and news about 777ya by email or SMS — but only where you have given explicit consent to receive marketing communications. You may opt out at any time.
• Responsible gaming: To monitor gameplay patterns that may indicate problem gambling behaviour, enforce deposit limits and self-exclusion requests, and contact players proactively where our responsible gaming indicators are triggered.
• Legal obligations: To comply with any legal obligations placed on 777ya, including responding to lawful requests from regulatory or law enforcement authorities.

4 Cookies & Tracking Technologies

777ya uses cookies and similar tracking technologies (web beacons, pixel tags, local storage) to operate the platform effectively, provide a seamless user experience, and analyse how the platform is used. When you visit 777ya.app for the first time, you will be presented with information about cookie usage on the platform.

The following categories of cookies are used on 777ya.app:

• Strictly necessary cookies: These are essential for the platform to function. They enable core features such as maintaining your login session, securing your account, and processing transactions. These cookies cannot be disabled without breaking core platform functionality.
• Performance and analytics cookies: These cookies collect anonymous, aggregated data about how visitors use 777ya.app — including which pages are visited most frequently, how long sessions last, and which games are most popular. This data is used to improve the platform experience for all players.
• Functional cookies: These cookies remember your preferences — such as your preferred language, display settings, and previously used payment methods — to personalise your experience on return visits.
• Targeting and marketing cookies: These cookies track your browsing activity in order to deliver promotional content relevant to your interests. They are only set where you have provided consent to receive personalised marketing communications from 777ya.

You may manage your cookie preferences through your browser settings. Most modern browsers allow you to block or delete cookies. Note that blocking strictly necessary cookies will impair your ability to use the 777ya platform. For detailed instructions on managing cookies in your specific browser, please consult your browser's help documentation.

5 Data Sharing & Third Parties

777ya shares your personal data with third parties only where it is necessary to deliver our services, comply with legal obligations, or protect the security and integrity of the platform. We do not share your data for third-party marketing purposes. The categories of third parties with whom your data may be shared are as follows:

• Payment service providers: bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, BRAC Bank, City Bank, and Islami Bank receive the minimum data necessary to process your deposit or withdrawal transactions (typically: your registered account name, transaction amount in BDT, and transaction reference). These providers are subject to their own privacy policies and regulatory obligations.
• Game content providers: Third-party game studios including Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi may receive anonymised session data (such as game session ID, stake amounts, and game outcomes) in order to operate their game software. These providers do not receive your personally identifiable registration data.
• Identity verification services: Where KYC verification is required, 777ya may use a third-party identity verification provider to cross-check your submitted documents. This provider processes your data under strict confidentiality obligations and solely for the purpose of verification.
• Fraud prevention and security providers: 777ya works with third-party fraud detection and cybersecurity services. These providers may process your IP address, device fingerprint, and behavioural data for the purpose of detecting and preventing fraudulent activity on the platform.
• Legal and regulatory authorities: Where 777ya is required by applicable law, court order, or legitimate request from a regulatory or law enforcement authority to disclose your personal data, we will do so. We will, where legally permissible, notify you of any such disclosure.
• Business successors: In the event of a merger, acquisition, restructuring, or sale of 777ya's business, your personal data may be transferred to the acquiring entity as part of that transaction. You will be notified of any such transfer and the privacy terms applicable to your data after the transaction.

All third-party service providers with whom 777ya shares personal data are required to maintain the confidentiality of that data, implement appropriate technical and organisational security measures, and use the data only for the specific purpose for which it was shared. 777ya does not permit its third-party providers to use your personal data for their own commercial or marketing purposes.

6 Data Retention

777ya retains your personal data for as long as is necessary to fulfil the purposes for which it was collected, as described in this Privacy Policy, and for as long as is required to comply with applicable legal and regulatory obligations.

• Active account data: While your 777ya account remains open and active, we retain all registration data, KYC documents, transaction history, and gameplay records associated with your account.
• Closed account data: Following the closure of a 777ya account — whether at your request or initiated by 777ya — we retain your personal data for a minimum period of five (5) years from the date of closure. This retention period is required for anti-money laundering compliance, dispute resolution, and audit purposes.
• Transaction records: Deposit, withdrawal, and wagering records are retained for a minimum of five (5) years in order to satisfy financial record-keeping obligations.
• Support communications: Records of customer support interactions are retained for a period of three (3) years following the resolution of the relevant interaction, in order to maintain an accurate account history for dispute resolution purposes.
• Marketing consent records: Records of your marketing preferences and consent history are retained for as long as your account remains active and for three (3) years following account closure.

After the applicable retention period has expired, your personal data will be securely deleted or anonymised in a manner that ensures it can no longer be used to identify you. Where anonymisation is used, the resulting anonymised data may be retained indefinitely for statistical and analytical purposes.

7 Your Privacy Rights

As a 777ya player, you hold a number of rights with respect to your personal data. 777ya is committed to honouring these rights promptly and transparently. To exercise any of the rights described below, please contact our data support team at [email protected] with the subject line "Data Rights Request".

Please note that some of these rights are subject to conditions and exceptions. For example, the right to erasure does not apply where 777ya is required to retain your data to comply with a legal obligation (such as anti-money laundering record-keeping requirements). Where a right cannot be fully honoured, we will explain the reason in our response.

All data rights requests must be submitted in writing to [email protected]. To protect your privacy, we may ask you to verify your identity before processing a data rights request. We aim to respond to all verified requests within 30 days of receipt.

8 Data Security Measures

777ya implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, disclosure, alteration, loss, or destruction. Our security practices are regularly reviewed and updated to reflect current industry standards.

• SSL/TLS encryption: All data transmitted between your browser or device and the 777ya platform is encrypted using industry-standard SSL/TLS protocols. This applies to all pages of 777ya.app, including account login, registration, and payment flows.
• Data encryption at rest: Sensitive personal data — including identity documents, payment details, and account credentials — is encrypted at rest in 777ya's database systems using AES-256 encryption.
• Access controls: Access to personal data held by 777ya is strictly limited to employees and contractors who require it to perform their legitimate job functions. All staff with access to personal data are subject to confidentiality obligations.
• Two-factor authentication: 777ya offers two-factor authentication (2FA) to all account holders. We strongly recommend that all players enable 2FA on their accounts to provide an additional layer of protection against unauthorised access.
• Penetration testing and security audits: 777ya's platform infrastructure is subject to regular security assessments and penetration testing conducted by independent security specialists to identify and remediate vulnerabilities proactively.
• Fraud detection systems: 777ya operates automated fraud detection and monitoring systems that analyse platform activity in real time to identify and respond to suspicious behaviour, protecting both the platform and individual player accounts.

While 777ya takes all reasonable steps to protect your personal data, no online platform can guarantee absolute security against all possible threats. In the event of a personal data breach that poses a risk to your rights, 777ya will notify affected account holders promptly and take all necessary steps to contain and remediate the breach.

You also play an important role in keeping your account secure. Please use a strong, unique password for your 777ya account, enable 2FA, and contact us immediately at [email protected] if you suspect any unauthorised access to your account.

9 Children & Minors

777ya takes the protection of minors extremely seriously. The platform employs age verification checks at the point of registration and during the KYC verification process to ensure that all account holders are at least 18 years of age. These checks may include verification against government-issued identity documents such as the Bangladesh National Identity (NID) Card or passport.

If 777ya becomes aware — whether through our own verification processes or through a report by a parent, guardian, or third party — that an account is held by a person under the age of 18, we will immediately suspend the account, initiate a full review, and permanently close the account if the underage status is confirmed. Any balance associated with the account will be handled in accordance with applicable law and our Terms & Conditions.

If you are a parent or guardian and have reason to believe that your child has registered on 777ya, please contact us immediately at [email protected] with the subject line "Underage Account Report". We will investigate and respond within 24 hours.

10 Policy Updates & Contact

777ya reserves the right to update, revise, or replace this Privacy Policy at any time. When material changes are made to this policy, we will notify registered players by displaying a prominent notice on the 777ya platform and, where appropriate, by sending a notification to the email address associated with your account.

The "Last updated" date at the top of this page will always reflect the date of the most recent revision. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your personal data. Continued use of the 777ya platform after any revision to this policy constitutes your acceptance of the updated terms.

If you have any questions, concerns, or requests relating to this Privacy Policy or the way 777ya handles your personal data, please contact our dedicated data support team:

• Email: [email protected] (subject line: "Privacy Policy Query")
• Live Chat: Available 24/7 directly on 777ya.app
• Support Hours: Bangladesh Standard Time (BST, UTC+6), 24 hours a day, 7 days a week

We are committed to resolving all privacy-related queries promptly, transparently, and in a manner that respects your rights as a 777ya player and as an individual whose personal data we are entrusted to protect.